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Privacy Policy

Who we are

Our website address is: https://mountainlakeflorida.com.

Use of Google Analytics

We use Google Analytics 4 (GA4), a web analytics service provided by Google LLC (“Google”), to analyze how visitors interact with our website.

1. What Data We Collect and Process
Google Analytics uses first-party cookies (small text files placed on your device) to collect standard internet log information and visitor behavior data in an anonymous form. The information generated by the cookie includes:

  • Pages viewed, scroll depth, and links clicked.
  • Date and time of your visit.
  • Device information, browser type, and operating system.
  • Geographic region (derived from your network location).

2. IP Anonymization & Data Security
To protect your identity, we have configured Google Analytics to automatically anonymize IP addresses before they are stored or processed on Google’s servers. We do not collect, track, or upload any personally identifiable information (PII)—such as your name, email address, or billing info—through Google Analytics.

3. Purpose of Processing
We use this data solely to evaluate website performance, compile aggregate reports on site activity, and optimize our user experience. Google processes this data on our behalf as a data processor and is contractually prohibited from selling our data or sharing it with other Google products (such as Google Ads) unless explicitly authorized by us.

4. Consent and Your Control (Opt-Out)
If you are visiting from a jurisdiction that requires prior consent for analytics cookies (such as the EU), Google Analytics will only load if you explicitly accept them through our cookie banner.

Additionally, you can completely block Google Analytics from tracking your activity across all websites by installing the official Google Analytics Opt-out Browser Add-on.

For more details on how Google handles and protects your data, please see the Google Privacy & Terms and their documentation on Safeguarding your data.